Signed in as:
filler@godaddy.com
"transform insights, bridge gaps, build brilliance"
market opportunity assessment
After thoroughly analyzing your current thinking and product lines, our team identifies specific market opportunities for your product(s). We then collaborate with your leadership to recommend programs for developing strategies, predictive key performance indicators, and specific tactics to achieve targeted revenue goals.
trusted advisor training
Guru Spec will train and coach your key team members to move beyond traditional selling tactics and existing subject matter, effectively addressing the needs of architects, designers, and contractors. We help you cultivate a “Trusted Advisor” status, fostering long-term relationships within the commercial sector. This strategy results in increased and recurring product specifications, building sustainable annuity value.
specification development
At the heart of every successful commercial sales strategy is securing product specifications. Our team will review your products to ensure they are properly specified, highlighting critical attributes and competitive differentiation. We then address any gaps, whether by partnering with third-party spec hosting platforms, creating new documentation, or repositioning the specification to better meet market needs.
lead creation
Understanding scoring, nurturing, and the anatomy of a lead is essential for any commercially focused sales team. We cover best practices for quantifying and qualifying lead sourcing, engagement, and conversion. Next, we deconstruct the science and ideology behind effective lead discovery, applying our forensic approach to lead creation.
advanced revenue strategies
When setting your revenue goals, we go beyond analyzing current streams. We'll explore incremental, non-traditional, and annuity-value opportunities to ensure alignment. Together, we'll develop programs designed to yield high-volume, long-term profitability.